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Generational Differences Revisited

Posted on Wednesday, May 14, 2008 at 07:23PM by Registered CommenterRobert Cenek | Comments1 Comment

myths_dont%20believe.gifThe so-called “generational divide” in the workplace between Boomers and Millennials continues to draw fatique-level copy in the popular business press. It’s significance grossly over-spun, (see earlier Cenek Report post), some refreshing balance has been injected into the ongoing dialogue by two reputable business organizations.

The highly esteemed Gallup organization published survey findings in its March 2008 edition of Management Journal strongly indicating that all workers want the same things from their work. Similarly, Robert Half International issued a press release reporting that Millennials, like Boomers, share similar concerns, such as saving for retirement, having decent medical insurance, and achieving work-life balance. According to Half, they also expect lots from their leaders – and see them as partners in success and job satisfaction.

Pitching the notion of generational differences is a killer revenue generator for the most enterprising authors and consulting organizations. As Harry Levinson, formerly of the Levinson Institute and Harvard University, often remarked, many people in the world of work yearn for simplistic (but inherently incomplete) prescriptions for dealing with complicated behavior in the workplace. They believe, but mistakenly so, that it provides order and explanation to the unpredictable patterns of human behavior that swirl in all work environments. Nothing else more powerfully explains the large commercial success of the One Minute Manager – or the fabulously entertaining Morris Massey tapes that all training and development departments in the 1970’s could count on to salvage reactionaire scores.

By the way, one of the better articles on the topic was penned by Frank Giancola, and appeared in a past issue of Human Resource Planning.

More scholarly research is needed on the topic. To date, most of the discussion about generational differences is based on speculation, weak polling, and anecdotal evidence.


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Reader Comments (1)

One of my clients asked me if we could produce a "make videos" experience for 100 of their recently hired employees here in Seattle for a conference. They were asked to create a script covering things they wish they were told when they joined the firm. We divided them into teams of 12 and gave them a one-hour crash course in scriptwriting and storyboarding. This began at 6 p.m. and the teams had finished the creative assignment by 9, some much earlier. The following evening we issued them video camcorders, microphones with cables, tripods, costumes, etc. All the teams finished projects with complete shot logs for editing, and suggested music, titles, etc. We were amazed. I don't know whether employees in this age bracket want different things from their employment, but these were some very creative people, well-able to create thoughtful instructional videos. We showed their 3-4 min projects at the wrap-up lunch for the conference - drawing howls of laughter and riotous applause. The client wants 3 more workshops. I think it's an evolution of some sort that these people can so readily make videos. Thank you YouTube! The new world of Wikinomics is upon us! We're inspired to launch a new service and promote it to our clients: VidTeams.
www.vidteams.com - our new site created in the past week. More to come.
June 24, 2008 | Unregistered Commenterhoward gutknecht

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